Three different FreeWater bottle ads! Every revolutionary idea sounds impossible at first — and FreeWater was no exception. When founder...

How to Make a Free Product Company is a step by step guide to making projects like freewater.io in a number of different industries. It's the first book the discuss the difference between free and negatively priced business models, how they work, and how to scale the concepts worldwide.

Free and negatively priced products aren’t limited to water — they can transform entire industries, from food and transportation to EV charging, hygiene, and even cannabis. By layering advertising, data, and engagement onto everyday goods and services, companies can eliminate cost barriers and scale impact globally. This model turns essential products into platforms for revenue, philanthropy, and innovation across every sector of the economy.

Introduction: What If Giving Was Effortless? What if solving the world’s biggest problems didn’t require billionaires, government...