How to Make a Free Product Company is Changing the World!

How to Make a Free Product Company is the world's first guide to launching negatively priced business models in every industry.

Why Free and Negatively Priced Business Models Are the Future

We’re living through one of the most profound shifts in the history of business — and most people don’t even see it coming. The traditional model is simple: make a product, sell it for more than it costs, and keep the difference. But a new approach is emerging — one that doesn’t just give things away for free, but actually pays for itself (and more) in the process.

That’s the core idea behind free and negatively priced business models, and it’s the reason I wrote the new book How to Make a Free Product Company. These models are fascinating because they unlock possibilities that simply don’t exist when you charge people directly. When the cost to the consumer drops to zero — or even below zero — demand skyrockets, data becomes more honest, and entirely new ways to manufacture, distribute, and scale become possible.

Instead of relying on sales alone, these businesses generate revenue from advertising, affiliate sales, data insights, targeted offers, and more. That shift doesn’t just offset costs — at scale, it can create more revenue than selling the same product the old way. And because the product is free (or better than free), it becomes a powerful distribution channel in itself, reaching more people faster and with far less friction.

This isn’t theory — it’s already happening. From free water and free tampons to free internet, free EV charging, and even free food, companies and governments are beginning to realize that free is not a cost — it’s a growth engine. The book is designed to show you how to build one of these companies from scratch, step by step, and how to participate in the future of business before the rest of the world catches up.

The free product revolution is just beginning — and it’s going to change everything. If you believe that essentials like water and food are basic human rights. Check out the book that is changing the way the world operates. How to Make a Free Product Company is the first book to discuss how negatively priced products are possible and how to scale these new and innovative concepts.