The book How to Make a Free Product Company dedicates an entire chapter to showing how everyday items — from tampons, seeds, coffee, and beer to EV charging and transportation — can become free or negatively priced using innovative business processes. It also explains that not all free products are equal: some, like water, reach everyone, while others, like diapers or apple juice, target specific audiences or offer longer ad exposure.

ChatGPT said: Germany’s Affordables.io has burst onto the startup scene with a free water project and plans to offer free supplements like protein and even free pasta next. Their raw, viral videos showing free water distribution in paper cartons — one nearing a million views — have quickly put them in the spotlight. With their rapid growth, the only question left is when they’ll launch the world’s first free German beer.

FreeWater’s new book How to Make a Free Product Company introduces six innovative free vending machine models designed for anyone to build and customize. Each model adds smarter security, more personalized advertising, and new revenue streams — culminating in a machine that prints real-time labels with ads, QR codes, and AR layers. By open-sourcing what could have been multiple patents, FreeWater is empowering entrepreneurs to reinvent vending and transform how physical produ

In August, FreeWater took part in one of the most impactful global water initiatives to date — #TeamWater , the project launched by...

Every year, thousands of new business books are published — but very few of them introduce truly original ideas. Most recycle familiar...

FreeWater, the world's first free beverage company wants companies like Coke, Pepsi, and Nestle to copy their business models.

Three different FreeWater bottle ads! Every revolutionary idea sounds impossible at first — and FreeWater was no exception. When founder...

Trump could use the FreeWater business model to ease the suffering of millions of Americans

Free and negatively priced products aren’t limited to water — they can transform entire industries, from food and transportation to EV charging, hygiene, and even cannabis. By layering advertising, data, and engagement onto everyday goods and services, companies can eliminate cost barriers and scale impact globally. This model turns essential products into platforms for revenue, philanthropy, and innovation across every sector of the economy.

Consecutive delivery, honest data, and app-store layers work together to power the future of free and negatively priced products. Products are delivered automatically, generating real consumer data that helps companies make smarter decisions and tailor future offerings. These insights fuel a growing digital ecosystem, where physical goods become platforms for apps, services, and new revenue streams.

A piece of secondary packaging that is being used as ad space by multiple brands. Introduction: The Future of Advertising Isn’t Online —...

Packaging is no longer just a container — it’s a powerful interface that connects physical products to the digital world. A bottle, box, or wrapper can now launch websites, trigger augmented reality, deliver personalized offers, and collect valuable data. By turning packaging into an interactive platform, companies unlock new revenue streams, deeper engagement, and endless opportunities to create impact.

BVRE and AVRE are the two core business models that make free and negatively priced products possible. BVRE uses the physical packaging itself as valuable advertising space to fund the product, while AVRE layers in digital experiences, apps, and interactions to generate additional revenue. Together, they create a powerful blueprint for making almost anything — from bottled water to premium services — free or even profitable to give away.

Introduction: What If Giving Was Effortless? What if solving the world’s biggest problems didn’t require billionaires, government...

ChatGPT said: What if the products you use every day didn’t just cost nothing — but actually gave something back? Free and negatively priced goods transform ordinary consumption into a built-in act of philanthropy, funding donations, manufacturing, and distribution through advertising and new revenue layers. This model unlocks smarter supply chains, honest data, and a more compassionate economy where every product becomes a chance to change the world.